The idea of marketing live video to social channels generally calls to mind the biggest networks out there – Facebook Live, Twitch, YouTube, and Periscope dominate the conversation and rightfully so. If you’re building a strong content strategy you want to focus on the platforms that can expose you to the most potential viewers, and these four tend to fit the success mold.
The thing is, there’s no reason to limit yourself to just those platforms. There are a number of lesser known social networks that might also be just right for your content. By using the amazing multi-streaming tools from Switchboard Live you can broadcast simultaneously on any number of platforms.
For the full list jump over to the Switchboard.Live blog and check out what Venturetechnica founder, Matt Masur laid out…